How To Make Your House Stand Out When You Put It On The MarketWhen selling your own home, remember that when people are looking for houses, it's very, very rare that they'll only see one or two houses. Therefore, if you're going to have a number of people view your home as they look at a dozen or so other homes, you need to make sure that yours is the one that stands out in their minds. Of course there are good ways to stand out, and there are bad ways. The bad ways must be avoided at all costs. The good ways, however, should be aimed for with great attention. Think about it: if you were to see five houses today, and another five a week from now, all with very similar features, how much would you really remember about each individual home? The odds are, you'll remember the one that had some special little detail; maybe it's the one with the pink roses on the kitchen table. Not only will this sort of little thing make your home more memorable, but it will also let your house rate higher among the others. It's like the "hook" that marketers aim for in commercials and other advertising. It's something different and positive that sets your home apart from other houses. Be Realistic Remember that as much as you want to maximize your selling potential, you don't want to be so extreme that you've not only wasted your time, but you've overwhelmed those who will be viewing the home. If you go too far, the house will look so staged that it will feel artificial. You want your buyers to feel that they could move into the place, not that they should stay behind the red velvet ropes. The Different Rooms of the House In each of your rooms, you should have three primary goals: 1. Depersonalize the room by taking away family pictures, removing everything from your refrigerator and other similar surfaces, and taking posters and trophies out of kids' rooms. 2. Clear away high-traffic areas of excess furnishings and other belongings, to give the highest impression of space and comfort. 3. Highlight the primary features of every room, making sure that they have not been hidden or obscured by furnishings, plants, or other belongings. Such primary features include: --Fireplaces --French doors --Tubs with jets When selling your own home, take this advice and you'll get the most money for your home. |